Dieter Rams Reflects on His 10 Principles of Good Design – Kasia Cieplak-Mayr von Baldegg – The Atlantic

The 10 principles of good design according to Dieter Rams

  1. Good design is innovative
  2. Good design makes a product useful
  3. Good design is aesthetic
  4. Good design makes a product understandable
  5. Good design is unobtrusive
  6. Good design is honest
  7. Good design is long lasting
  8. Good design is thorough down to the last detail
  9. Good design is environmentally friendly
  10. Good design is as little design as possible

 

Dieter Rams Reflects on His Principles of Good Design – Kasia Cieplak-Mayr von Baldegg – The Atlantic.